Ford Service TV/Social Campaign
Group Creative Director
Creative Director (Copy)
Creative Director (Art)
Ford has excellent service centers with highly trained technicians across the country. Unfortunately, many Ford customers were taking their service needs to outside mechanics. Our job was to let people know how outstanding Ford technicians and Ford Service really are. What I enjoyed about this brief was that I was able to use both humor and my serious side to create effective advertising for the client. Also, it was cool having Bryan Cranston read our copy.