Resume
Summary
Copywriting craftsman with a passion for comedy, film, and brilliant creative.
Advertising
Studio Lekker
Freelance Copywriter // 2023, 2024
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Explored the ways the latest AI developments could be used to create content for advertising and marketing purposes.
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Wrote copy across various touch points for an exploratory campaign.
Organic
Senior Copywriter // 2021-2023
Freelance Copywriter // 2020-2021
Clients: Ford, Voyager
Mediums: TV, Email
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Wrote emails that played a key role in the agency winning Ford's
CRM business. -
Learned better workflows by utilizing Figma.
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Mentored two copywriters on writing, presenting, and creative skills.
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Initiated what became "coffee pals," an agency-wide initiative for remote colleagues to meet virtually and build their relationships within
the agency. -
Led a workshop on the foundation and history of improvisational comedy.
BBDO
Freelance Copywriter // 2019-2020
Client: Ford Service, Mustang Mach-E
Mediums: TV, Print
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Wrote two national TV commercials for Ford Service.
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Developed concepts to reveal the Mustang Mach-E on Jimmy
Kimmel Live. -
Created a unique Mach-E print ad customized for an air show.
Madison Square Garden
Freelance Copywriter // 2017-2018
Client: The New York Rangers
Mediums: Social Media, Video
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Won a Bronze Clio for a social media video campaign.
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Interviewed players, alumni, and fans for client-sponsored
feature videos.
Organic
Copywriter // 2015-2017
Clients: Subway, Tim Tam, Quaker Oats, Tropicana
Mediums: TV, Radio, Web, Email
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Wrote a TV script that won the agency a project for Tropicana.
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Explored both humorous and straightforward approaches for Subway's weekly CRM emails.
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Helped to develop to voice-activated skill on the Amazon Alexa for Quaker's overnight oats campaign.
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Mentored a copywriter intern on the fundamentals of print advertising.
Spring Pheasant
Owner/Creative Director // 2012-2015
Clients: Pizza Pro, Chandler Nichol & Sloan, Foxfire Printing,
Kelly’s Logan House
Mediums: Print, Web, Branding
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Owned and operated an independent agency for three years.
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Met with clients regularly to discuss creative strategies and designs.
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Developed logos, print, websites, taglines, and other collateral.
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Worked as both a copywriter and art director on every project.
Grey
Freelance Copywriter // 2007-2008
Clients: Dairy Queen, Hawaiian Tropic, Canon, Smuckers
Mediums: TV, Print, Radio
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Immersed myself in a thriving creative culture of over 100 creatives all working on the same open floor plan.
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Gained wisdom and craft instruction from award-winning
creative directors. -
Traveled to Ohio to write radio for Willard Scott on Smuckers .
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Developed a national print campaign for Hawaiian Tropic.
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Presented work in-person to clients.
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Collaborated with other creatives to develop 30-second videos shot with
a webcam.
Fresh Grey
Creative Assistant // 2004-2006
Clients: Kmart, 3M
Mediums: TV, Print, Radio
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Witnessed a creative sea change transforming a very traditional agency into a creative-driven business.
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Mentored by the 3M creative team on TV, print, and radio advertising.
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Served as the administrative assistant to two managing partners and their team of 11 creatives.
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Supported the team on a very demanding Kmart account.
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Learned the roles and functions of a professional advertising agency.
Education
The School of Visual Arts
Film & Advertising Courses
Upright Citizens Brigade
Magnet Theater
The PIT
Improv & Sketch Comedy
Wilmington Friends School
Graduate
Lehigh University
Theatre & Economics B.A.
The Atlantic Acting School
Acting & Directing
Outward Bound
Leadership & Self-Reliance Training
Computer Skills
Photoshop, InDesign, Premiere, Keynote, Google Docs, Word, Teams, Figma, Final Draft, Wix