I love making ads. Every project challenges me to use my creativity to help a business. It could be as simple as a social media post or as complicated as a national TV campaign. Either way, the goal is always the same—create outstanding advertising that works.

 

I made my first ad in college but got serious about it when I started working at Grey as an assistant. That time not only exposed me to how an agency works but also to some of the most brilliant creative minds in the business. I got to see how good advertising can be.  It also set the bar high for my work and sent me on my journey to reach that level.

 

The School of Visual Arts is where I took my next step.  Over two years, I studied advertising and honed my skills as a visual artist and a writer. SVA became my creative home again years later when I studied film. The biggest thing this education taught me is the importance of craft and working with others who have skilled hands.

 

My journey has continued for over a decade and my clients have ranged from huge corporations to small businesses, to local artists. No matter their size, the best part of my work is the gratitude I get when delivering great work to my clients.

 

The last thing I’ll say is that I know how awesome and effective advertising can be.  I think that gets lost in the sea of bad advertising we see on TV and on the internet. Sometimes a project requires a simple hit instead of a grand slam, but I want to work with people who aren’t afraid to step up to the plate to deliver advertising at the highest level.